Two types of open houses exist, one for the real estate agents and the other for the general public. In the first type, real estate agents are invited to view the house for sale. The main purpose of this open house is to expose the house to as many agents as possible, because buyers usually work closely with agents to find their dream home. As soon as a house comes on the market, agents can quickly inform their clients about the new listing. These open houses benefit everyone involved and are a productive method to quickly sell a house.

The second type of open house, geared toward the general public, is generally a wider approach. At some open houses, serious buyers will approach the agent on duty about their interest. Others are reluctant to let their feelings be known, because they do not want the pressure of contact from the agent or they want to work with their own agent. Still others plan to sell their own home and want to make comparisons, or are nosey neighbors dying to see what the house looks like.

Real estate agents are usually the ones who benefit from any type of open house. They use the open houses for their peers to generate a buzz about the house, so they can sell it. They use the public open houses to meet potential buyers and sellers and advertise their services.

The open house ritual has become an accepted practice in the real estate business. Yes, open houses can really work. However, an open house does not necessarily end in the sale of the house currently open.

To learn more about buying or selling a home, visit the Web site of the National Association of REALTORS® .